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Multiple Property Inquiry Automation

The Multiple Property automation detects when guests are interested in several properties and provides personalized guidance to help them choose the best fit for their needs.

Overview​

Purpose: Help overwhelmed guests choose between multiple properties while increasing conversion probability.

Trigger: Inquiry mentions 2+ properties or guest views multiple property pages.

Channels: Phone call for personal consultation, followed by comparison email.

Setup Instructions​

  1. Navigate to Automations in your SendSquared dashboard
  2. Click + Create New Automation
  3. Select Multiple Property Interest from the template library
  4. Configure the automation with the following nodes:

Step 1: Configure Multi-Property Detection​

  1. Select Multiple Interest trigger
  2. Set conditions:
    • 2+ properties mentioned in inquiry
    • Multiple property pages viewed
    • "Deciding between" keywords
    • Calendar checked on multiple listings

Step 2: Identify Guest Priorities​

  1. Add Context Analysis:
    • Family vs couple vs group
    • Essential vs nice-to-have features
    • Budget considerations
    • Specific dates flexibility

Step 3: Create Decision Support​

  1. Design Comparison Framework
  2. Prepare Personalized Recommendations
  3. Schedule Consultation Call

Email Template (Initial Response)​

Subject: Choosing Between Our Properties - Personal Guidance Available

Dear [Guest Name],

I see you're interested in several of our properties. That's great - we have options for different needs!

Properties you've looked at:
1. [Property 1] - $[Rate]/night
2. [Property 2] - $[Rate]/night
3. [Property 3] - $[Rate]/night

QUICK DECISION GUIDE:
Based on your dates ([Date Range]) and [X] guests:

🏆 BEST VALUE: [Property Name]
• [Key benefit]
• [Unique feature]
• Save $[Amount] vs others

❤️ GUEST FAVORITE: [Property Name]
• [Top-rated feature]
• [Recent recognition]
• [Special amenity]

⭐ PREMIUM CHOICE: [Property Name]
• [Luxury feature]
• [Exclusive benefit]
• [Added value]

NOT SURE? Let me help!

I'll call you in the next hour to understand your priorities and recommend the perfect property. No pressure - just personalized guidance.

Can't take a call? Reply with your top 3 priorities:
□ Location convenience
□ Modern amenities
□ Outdoor space
□ Child-friendly
□ Pool access
□ Ocean view
□ Budget-conscious
□ Pet-friendly

Looking forward to helping you decide!

[Sales Consultant]
[Phone] | [Email]

Property Comparison Matrix Template​

PROPERTY COMPARISON GUIDE

                [Property 1]    [Property 2]    [Property 3]
Rate/Night:     $[X]           $[X]           $[X]
Total Cost:     $[X]           $[X]           $[X]

LOCATION:
Beach Access:   100 yards      2 blocks       Ocean front
Downtown:       20 min         Walk 5 min     30 min drive
Restaurants:    40+ nearby     60+ nearby     10+ nearby

FEATURES:
Bedrooms:       3              4              3
Bathrooms:      2              3              2.5
Sq Footage:     1,800          2,200          1,600
Pool:           Shared         Private        None
Parking:        1 spot         2 spots        Garage

AMENITIES:
WiFi Speed:     Gigabit        Standard       Gigabit
TV/Streaming:   75" + apps     2 TVs + apps   60" + apps
Kitchen:        Full           Full + extras  Full
Outdoor:        Balcony        Deck + BBQ     Patio

GUEST RATINGS:
Overall:        4.8/5.0        4.9/5.0        4.7/5.0
Cleanliness:    98%            99%            97%
Response:       Same day       < 1 hour       Same day

BEST FOR:
                Beach lovers   Large groups   Budget-conscious
                Couples        Entertainers   Downtown access

Phone Consultation Script​

[PROPERTY SELECTION CONSULTATION]

Introduction:
"Hi [Name], I'm calling about your interest in several of our properties. I'd love to help you find the perfect fit. Do you have 5 minutes?"

Discovery Questions:
1. "What's most important for your [Date] trip?"
2. "Are you celebrating anything special?"
3. "What did you like best about each property you viewed?"
4. "Any deal-breakers or must-haves?"
5. "Is budget a primary concern?"

Recommendation Framework:
"Based on what you've shared, I recommend [Property] because:
- [Specific match to their need]
- [Value proposition]
- [Unique advantage]

However, we should also consider [Alternative] if [Alternative scenario]."

Closing:
"I'll email you this comparison right away. To secure the best dates, I recommend booking by [Deadline]. Would you like me to place a courtesy hold for 24 hours?"

Package Deal Template​

Subject: SPECIAL: Multi-Property Package Offer

Dear [Guest Name],

Since you're interested in multiple properties, here's an exclusive opportunity:

BOOK BOTH, SAVE MORE:
• Interested in [Property 1] & [Property 2]?
• Use them for your [X]-day stay
• Create your own island-hopping adventure

Normally: $[Total Regular Rate]
Package Deal: $[Discounted Rate]
YOUR SAVINGS: $[Amount]

PACKAGE INCLUDES:
✓ Both properties confirmed
✓ Free transportation between
✓ Combined cleaning fee
✓ Extended checkout options
✓ Pooled amenity credits

Perfect for:
• Larger groups splitting up
• Experiencing different areas
• Special occasions
• Extended families

Valid until [Date] - Limited to first 5 bookings

Ready to create your perfect vacation?
[Book Package Now]

[Tourism Director]

Decision-Making Email Series​

Email 1: Understanding Needs​

Subject: Help me find your perfect property

Hi [Name],

I noticed you're looking at multiple properties. Each has unique strengths, and I want to make sure you choose what's truly best for your vacation.

Could you help me understand:
• Your primary vacation activities?
• Any specific property features you need?
• Traveling with children or pets?
• Beach proximity importance?

The more I understand, the better I can guide you.

Reply here or call [Phone] anytime.

[Consultant]

Email 2: Personalized Recommendation​

Subject: After reviewing your needs...

Dear [Name],

Based on our conversation, I recommend [Property Name].

Here's why it's perfect for you:
• [Matches their stated need 1]
• [Addresses their concern]
• [Provides their desired feature]

Plus, for your dates:
• Special rate: $[Amount]
• Immediate confirmation
• Free upgrade available

Worried about making the wrong choice? I offer a "Happiness Guarantee" - switch properties within 24 hours if it doesn't feel right.

[Consultant]

Best Practices​

  • Prioritize personal consultation
  • Create clear comparison tools
  • Focus on need-based recommendations
  • Remove analysis paralysis
  • Offer package deals for indecisive guests
  • Provide decision-making frameworks
  • Set gentle deadlines for availability
  • Follow up persistently but respectfully

Common Decision Factors​

  1. Location Proximity:

    • Beach/downtown distance
    • Shopping/dining access
    • Attraction convenience

  2. Property Size:

    • Guest capacity
    • Bedroom configuration
    • Living space

  3. Amenities:

    • Pool/fitness facilities
    • Kitchen requirements
    • Entertainment options

  4. Price Point:

    • Total cost comparison
    • Value for features
    • Package opportunities

Measuring Success​

Track these metrics:

  • Time to decision (goal: < 48 hours)
  • Conversion rate for multi-property inquiries
  • Average booking value when offering packages
  • Customer satisfaction with chosen property
  • Repeat booking rate